With all targets met, INFINITI decided the time was right to take a step forward in the sport on a technical level. INFINITI significantly increased its brand awareness over this period. INFINITI enjoyed five years of successful sponsorship with Red Bull Racing, which was initiated through the Alliance partnership with the Anglo-Austrian team. From 2016 onwards, that approach will be mirrored in motorsport activities, with Alliance premium brand INFINITI joining Renault Sport Formula One Team as an active technical partner. One of the core strengths of the Renault-Nissan Alliance is its capacity to create powerful industrial synergies in multiple areas such as R&D and production.
Renault Sport Formula One Team within the Renault-Nissan Alliance in 2016
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